The FogBlog
Find business development content covering a range of subjects, designed to provide value, inform, and inspire.
The Most Effective Mortgage Lead Generation System in 2019
(Completely revised and re-written in September 2018) Table of Contents 1. A clear and consistent approach to generating exclusive, high-quality mortgage leads. 2. Creation of a mortgage lead generation master. 3. Messenger Chatbots: The Secret to Generating...
Top Free (or Low-Cost) Vape Marketing Strategies in 2018
August 2018 Update: Most of the information in this article still applies today but Google My Business has now added on more features, so there is actually more to pay attention to. I have had great success helping my clients drive additional business to their vape...
Top 8 Podcasts for Small Business Owners and Entrepreneurs in 2016
"The mind is not a vessel to be filled, but a fire to be kindled." — Plutarch, On Listening to Lectures For the longest time, I listened strictly to music and/or sat in silence while I worked. In my free time I produce music, so saying...
Top 7 Advantages & (Potential) Disadvantages of Online Marketing in 2016
With 80% (or more) of adults in the United States having at least one social media profile, the exposure advantages of online marketing may be self-evident. However, if you are just now considering internet marketing for your business, you are likely one of the few...
How To Use Behalf Financing for Web Design and Online Marketing
As a business owner in today's world, having a professionally designed website and an effective online marketing strategy is as (if not more) important than having a phone number. Considering a well-implemented online marketing strategy and business website will...
Free Vape Shop Marketing Resources (2018 List)
August 2018 Update: Most of the information in this article still applies today but Google My Business has now added on more features, so there is actually more to pay attention to. I have had great success helping my clients drive additional business to their vape...
Effective Vape Shop Web Design Strategy vs. Other Retail Businesses
Many of my clients own vape shops or other businesses in the vapor industry including eLiquid manufacturing companies, wholesale companies, smoke shops, cigar shops and tobacco shops. A large portion of my business is in designing websites and SEO services, so many...
Guerrilla Marketing Ideas & Creative Marketing Tactics to Boost Your Business
Chances are, when you first hear the words guerrilla marketing ,one of two things come to mind: - A large King Kongish primate who has made himself available to hire for promotional purposes (nope, not gorilla marketing) or... - A communist military activist armed...
Vapor / eCig Industry: Converting High Performance Mod Window Shoppers
Everybody wants to get the best deal. In recent weeks I have had several discussions with my clients who own ecig retail and wholesale businesses regarding a particular challenge. Their vapor customers have begun to use their establishments as a ‘window shopping’...
